Why was this product created ?
To recreate the Joe Beef experience at home. The Joe Beef restaurant is considered one of the best in Canada (81st best in the world1 and 3rd in Canada2).
1The world’s 50 best restaurants 2015 (51-100 winners list)
2Canada’s 100 best 2017
Prepared exclusively with natural quality ingredients, Joe Beef Dijon mustard is preservative-, GMO- and gluten- free. Certified kosher, it is made with #1 brown mustard seeds from the Canadian Prairies, the same sourced by the world’s greatest mustard makers! In fact, Saskatchewan mustard seeds make up over 80 % of the world market and are of the highest quality. Our producer’s facilities are certified HACCP (Hazard Analysis Critical Control Point) and SQF (Safe Quality Foods Program).
Joe Beef Dijon mustard is prepared following traditional production methods, in 500 litre batches, and according to the same rules of the art as Europe’s greatest mustard makers. The mustard seeds are stone-ground then macerated. Finally, for the last step of production, the mixture is transferred to a homogenizer featuring the latest technology. Joe Beef mustard recipes are exclusive and have been developed by Dave and Fred to reflect the Joe Beef “flavour”.
Joe Beef mustards are produced in the greater Montreal area.
The artisans behind the product
David McMillan and Fred Morin are long-time friends who, 10 years ago, at a turning point in their careers, decided to do things differently. Having acquired a strong reputation at the Globe restaurant, the two chefs wanted to create a casual space where gourmets would enjoy the best seafood, meats and wines. In short, an unpretentious restaurant that would satisfy the most refined palates.
Perfect to enhance meats and sausages, Joe Beef Dijon mustard is also great in vinaigrettes and marinades.